7 Best UGC Tools for Shopify Brands in 2027
October 30, 2026
Shopify brands have more UGC tools than ever, and they do very different jobs. Some get your own customers posting. Some hire creators to film for you. Some collect reviews and photos for product pages. This guide sorts seven tools by the job they do, so you can pick the right one for your 2027 plan. Prices and features change often, so check each tool's current plans before you commit.
How to choose a Shopify UGC tool
- Who makes the content? Your real buyers, or creators you hire.
- Where does it live? On social media, in your ads, or on your product pages.
- What do you pay for? A discount, a monthly plan, or a fee per video.
1. Disclout: best for getting buyers to post at checkout
Disclout (our product) adds a second, lower price at checkout. A shopper can choose it in exchange for creating and posting content about what they bought. When they choose it, we say they disclout the purchase. You set the discount range and the posting rules, and Disclout looks at each shopper's social profile to pick a discount inside your range. It fits brands that want real buyers posting to real followers. See Disclout for Shopify.
2. Archive: best for saving posts customers already made
Archive finds and saves Instagram and TikTok posts that tag your brand, and helps you ask for permission to reuse them. It fits brands that already get tagged often and lose track of those posts.
3. Loox: best for photo reviews
Loox collects photo and video reviews after a purchase and shows them on product pages. It also includes a referral feature. It fits brands that mainly want proof on the product page.
4. Okendo: best for a fuller reviews and customer-data suite
Okendo combines reviews with other customer-marketing tools. It fits growing brands that want reviews, photos and customer insight in one place. Our Loox vs. Okendo vs. Social Snowball comparison goes deeper.
5. Shopify Collabs: best free start with creators you know
Shopify Collabs is Shopify's own creator app. You can invite creators, send gifts and pay commissions inside your Shopify admin. It fits brands that already know which creators they want to work with.
6. Billo: best for ad videos made to a brief
Billo is a pay-per-video marketplace where hired creators film to your brief and send you the files. It fits paid social teams that need many ad variations. The videos are made by creators, not by your buyers.
7. Insense: best for running ads through creators' accounts
Insense connects brands with vetted creators and helps run approved content as ads from the creator's own account. It fits brands spending heavily on Meta and TikTok ads.
Which tool should you pick for 2027?
- Want buyers to post? Offer a Disclout at checkout.
- Already tagged a lot? Use Archive to save and reuse those posts.
- Need product-page proof? Use Loox or Okendo.
- Need ad files fast? Use Billo or Insense.
Many brands combine two: one tool for social posts and one for product-page reviews. For a wider list, see our guide to the best UGC platforms. Want to try Disclout on your store? Book a demo.